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Marketing Localization Strategy

How to build an effective localization process with Microsoft’s Soeren Eberhardt

We sit down with Soeren Eberhardt, senior partner enablement PM at Microsoft, to talk about his localization stories and tips.
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Featured Customer
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Shu ni Lim headshot
Shu Ni Lim
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6
min read

Тhe Ultimate Localization Guide: Everything You Want to Know

Learn everything you need to know about localization here. Get answers to your most burning questions: What is localization? What are some examples? What can you localize?
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Featured Customer
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Via (Vilde) Olaussen
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21
min read

How to Build a Localization Team that Scales Your Business

Effective localization requires a team of professionals to bring your project to life. Learn how to build a stellar localization team with our detailed guide.
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Featured Customer
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Via (Vilde) Olaussen
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11
min read

Content Localization: What is it and How to Get It Right

Content localization is your path to global success. Here's how to adapt your content strategy for different cultures with real examples and insider tips.
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Featured Customer
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Via (Vilde) Olaussen
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11
min read

Localization Management: What is it and Why you need it

Localization management requires a deep knowledge of culture, communication, and resource management. We make it easier in this post with best practices and tools to help you succeed.
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Featured Customer
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Via (Vilde) Olaussen
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13
min read

8 Key Steps in The Localization Process

This article outlines the 8 crucial steps to build an effective localization process. Transform how localization works at your company by asking the right questions and using the right tools.
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Featured Customer
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Via (Vilde) Olaussen
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8
min read

Marketing Localization 101 Guide: Examples + Tips

Be prepared to ace your marketing localization plans with this comprehensive guide. Filled with concrete tips, real examples, and tools to get you started.
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Featured Customer
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Via (Vilde) Olaussen
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15
min read

6 Localization Problems and How to Solve Them (2025)

Don't let these 6 common localization problems block you from global success! Dive into the reasons why companies fail before they take off internationally.
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Featured Customer
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Via (Vilde) Olaussen
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9
min read

What is a Localization Strategy? Tips + How to Build One

What is a localization strategy? This is the in-depth guide you need to start scaling your business globally.
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Featured Customer
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Via (Vilde) Olaussen
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15
min read

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